Supernova PhilosophY

Quality, Design,Enthusiasm

We want to motivate people to take up cycling by creating products with excellent design, highest quality, and longevity to increase their safety. The bicycle is the most economical means of transport and every mile ridden on a bike saves car miles. Moreover, it is healthy and cost-efficient. For us, cycling is a lifestyle. We’re proud to be a small part of the big movement to save our precious planet, not only for ourselves but for future generations.

Green Future

Sustainability is one of the most important values of our Business philosophy. We take corporate social responsibility seriously and strive to do our best in every way. This means being creative and aiming for improvements in everything we do. We can all make a difference.

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Our products are designed to have a long lifespan and we use eco-friendly materials wherever possible. 

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Our production in Gundelfingen, Germany, uses green energy, like wind power, hydroelectric power, solar energy, and biogas.

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None of our products contain PVC. PVC is classified as carcinogenic and produces highly toxic dioxins when incinerated.

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When you order one of our products, it will reach you via carbon neutral shipment and with eco-friendly packaging.

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Environmental awareness begins with each of us. That’s why most of our employees come to work by bike, and not by car.

German Engineering

Supernova has developed and produced high-performance bicycle lights for nearly 20 years. The origins of our company in automotive design and the ongoing contact with the automotive industry are reflected in the high quality of all products. The performance criteria for the craftsmanship and design of the lights are extraordinarily high. Our forward-thinking and innovative ideas for new products are developed several years in advance, so that what we offer always stay ahead of the game.